I'm going back to anonymous comments because it is a bit cumbersome to register and post a comment.
Let's try to act with some maturity. You can still use your real name. There are two or three people who post repeatedly and it is obvious who they are. Don't ruin it for everyone. Say what you will, but if you are going to go to the hatefest, have the decency to put your name on the comment.
Plus, when those offers of free trials + prizes for readers come in ... if you are anonymous, it won't work!
Come on, Dozen Bakeshop, ... now is the time to get a glorious pre-xmas review. :-)